IGNITE β€” Tanya Edgar
3 spaces left for June  Β·  Starting 15th June  Β·  Sign up before that date for free early access
IGNITE

A 6-month coaching business experience

Build a coaching business rooted in depth and trust β€”
and still makes real money.

For coaches who want a premium, profitable business built on coaching skill and integrity β€” not AI noise and shortcuts.

Book a Call with Tanya

If you became a coach because you genuinely care about people…

But somewhere along the way the online business world started asking you to become a full-time content creator, personal brand machine, or hustle-bro marketer instead β€” IGNITE was built for you.

This is a 6-month business building experience for coaches who want to create premium, profitable businesses rooted in depth, coaching skill and integrity β€” rather than AI noise and shortcuts.

A real business. Built around your actual coaching ability.

Most coaches fail to find their stride in business because nobody ever showed them how to do it in a way that still feels human. Which now β€” more than ever β€” is the edge every coach needs to tap into.

Without that edge, coaches end up:

  • overthinking their niche
  • hiding behind qualifications
  • posting content that doesn't sound like them
  • undercharging
  • avoiding sales
  • burning out trying to "stay visible" online
  • or quietly wondering if they're actually cut out for business at all

Meanwhile, less experienced coaches with louder marketing dominate the space.

IGNITE changes that.

This programme helps you build a premium coaching business that feels aligned, calm, profitable and sustainable β€” without needing to become someone you're not.

The programme

The 3 Core Components of IGNITE

Over 6 months, we install the foundations, systems, marketing, sales skills and coaching confidence required to build a business you'll still love 5 years from now.

01

Coach-Led Business Foundations

Most coaches try to build businesses backwards. They start with content. Or logos. Or trying to sound like someone else online.

Real coaching businesses aren't built from performance. They're built from clarity. Inside IGNITE, we help you create the foundations underneath your business so everything feels stronger, calmer and more sustainable β€” starting with your niche. Not the shallow "pick an avatar in 3 minutes" type. We go much deeper.

From there, we build the operational foundations that support long-term growth β€” and unlike many business programmes, we don't ignore your mindset while doing it.

  • Contracts & onboarding
  • Payment systems
  • Booking & delivery structure
  • CEO habits & business routines
  • Money mindset
  • Imposter syndrome
  • Visibility fears
  • Charging discomfort

The result? A coaching business that feels stable, grounded and genuinely aligned with who you are. Not another business you secretly resent.

02

Offer & Sales Mastery

People don't buy coaching because of information. They buy because they feel understood.

That's why IGNITE goes far beyond surface-level "high ticket sales" advice. We help you create offers people deeply want β€” and teach you how to sell them in a way that feels ethical, natural and psychologically intelligent. Together, we shape a premium coaching offer that communicates value clearly and reflects the actual transformation you create.

Then we move into Tanya's High Integrity Sales Method β€” a sales process rooted in trust, coaching psychology, emotional safety, and genuine human connection. You won't be taught to pressure people. You'll learn how to sell like a coach. Not like a closer.

  • Pricing & positioning
  • Packaging & structure
  • Client psychology
  • Buyer behaviour
  • Messaging audits
  • Copy guidance
  • Emotional decision making
  • Sales process feedback

This is the part where many coaches stop feeling awkward around money entirely. Because selling no longer feels like convincing. It feels like leadership.

03

Sustainable Growth Engine

Most coaches are taught that the answer to growth is: post more content. But content is only one cog in a much bigger machine.

Inside IGNITE, we help you build a full marketing ecosystem designed to attract, nurture and convert the right people consistently β€” without spending your entire life online. We don't obsess over vanity metrics. We care about quality leads, meaningful conversations, premium positioning, and a business that compounds over time.

Inside IGNITE, you'll build your 3 income streams β€” renewals, referrals, and new clients β€” because the strongest coaching businesses aren't constantly starting from zero. They're built on trust. We also spend significant time on Tanya's signature Surprise & Delight methodology, built from nearly 20 years creating high-value client experiences.

  • LinkedIn & Instagram strategy
  • Quality lead generation
  • Client retention systems
  • Referrals & renewals
  • Surprise & Delight methodology
  • Coaching skills elevation
  • Premium positioning
  • Long-term compounding

By the end of IGNITE, you won't just have a stronger business. You'll feel like a stronger coach.

The journey

The IGNITE Roadmap

Three stages. Six months. From overwhelmed to operating like a premium coach with a real business underneath you.

01
Stage One

Build Like A Coach

The first stage of IGNITE is about undoing the noise. This is where you stop trying to build like an influencer and start building like a coach.

You'll gain clarity on your niche, positioning, business foundations, systems, coaching strengths, and the type of business you genuinely want to create. Most coaches come into this stage overwhelmed β€” too many ideas, too many tabs open, too many conflicting opinions online.

By the end of this stage, things finally start feeling simple again. You'll know who you help, what you offer, how your business works, what your next steps are, and what actually matters to focus on.

This is also where we install your business systems and infrastructure so you're ready for clients professionally. No more tech chaos. No more "I'll sort it later." Just a calm, functional business foundation.

02
Stage Two

Create Calm Momentum

Once your foundations are in place, we move into visibility, sales and momentum. This is where things start becoming real. You begin putting your messaging into the world, having better conversations, attracting aligned leads, and building confidence selling.

This stage is deeply practical. You won't just learn concepts β€” you'll implement. Most coaches sign their first or next client during this phase. But more importantly, they stop feeling dependent on motivation. Because they finally have a repeatable process.

This is also where the FastStream Community becomes incredibly powerful. It's not a passive Facebook group. It's a room full of coaches building alongside you β€” asking questions, sharing wins, workshopping ideas, challenging each other. You stop feeling alone in business.

The weekly live workshops are built in response to what's actually happening in the market and what coaches inside IGNITE need most in real time. It's not uncommon to attend a workshop and sign a client shortly afterwards. Because often, what people really need isn't another strategy. It's clarity, confidence, and the courage to move.

03
Stage Three

Become The Go-To Coach

The final stage of IGNITE is about refinement, sustainability and long-term growth. By this point, you're no longer "trying to become a coach." You are one. Now we focus on retention, referrals, renewals, client excellence, premium positioning, and creating a business that compounds over time.

Many coaches can sign clients once. Far fewer know how to create businesses that last. Inside this phase, we help you refine your client experience, elevate your delivery, improve retention, create stronger systems, and become known for exceptional coaching.

This is also where your confidence changes. You stop second-guessing yourself. You stop chasing every strategy online. You stop feeling behind. And instead you begin operating like a premium coach with a real business underneath you.

The goal isn't endless scale. The goal is building a business that feels deeply fulfilling, financially sustainable and genuinely yours. A business you still love years from now.

Everything included

Everything inside IGNITE

This isn't "watch the videos and good luck." Here's what you actually get.

β—ˆ

The Full IGNITE Academy

Our incredible curriculum is market-leading β€” most coaches say they've paid double for less elsewhere. Packed with coaching business strategy you won't find on Instagram or inside cookie-cutter marketing programmes. Every training designed specifically for coaches. Not influencers. Practical, focused and actionable β€” helping you move quickly from confusion into implementation.

β—ˆ

Weekly Live Workshops

Every week, Tanya hosts live workshops designed around what's actually happening in the coaching market and what the IGNITE community needs most right now. This isn't passive learning. It's strategic support, implementation guidance and real-time coaching to help you keep moving. Many coaches attend these sessions and immediately gain clarity, momentum or new clients.

β—ˆ

The Private IGNITE Community

A coach-only community designed to feel supportive, honest and energising. This is not a one-way broadcast. Inside our private space, coaches support each other daily β€” and Tanya answers every question personally. People stay because they genuinely love the space.

β—ˆ

1:1 Strategy + Messaging Audits

No more wondering: "Does my offer make sense?" "Why isn't my content converting?" "Am I positioning myself properly?" You'll receive direct feedback on your messaging, strategy and business foundations so you can move forward with confidence.

β—ˆ

Custom Tools + Templates

These aren't generic worksheets. They're practical implementation tools specifically designed for coaching businesses. Everything is built to help you move faster, simplify decisions and avoid reinventing the wheel.

β—ˆ

Built-In Accountability + CEO Habits System

Every two weeks, you'll have access to accountability support designed to keep you moving. Because learning isn't the hard part. Implementation is. This support helps you stay accountable, build momentum, overcome blocks, and continue taking action consistently.

β—ˆ

Coaching Skills Elevation

One of the only business-building programmes that actively helps you become a stronger coach at the same time. Because world-class coaching businesses are built by world-class coaches.

β—ˆ

Private Client Portal

Everything inside IGNITE is housed in one clean, easy-to-use platform. No chaos. No hunting for links. No messy organisation. Just a premium learning experience designed to help you stay focused and supported.

β—ˆ

Real Access to Tanya

This isn't "watch the videos and good luck." You'll receive real support from someone who has sold hundreds of thousands of pounds of coaching, mentored inside Europe's largest coaching school, understands coaching psychology deeply, and knows how to help coaches move from stuck to sustainable. You won't be building this alone.

Investment

Choose your level of support

Both options give you the full IGNITE experience. The difference is depth of access.

Group Programme

IGNITE

Β£3,330
  • The IGNITE Academy
  • Weekly workshops
  • Community support
  • Accountability systems
  • Strategy feedback
  • Coaching elevation
  • Direct access to Tanya
Book a Call with Tanya

Enrolment opens in limited windows β€” we don't take on more than 40 coaches at any one time. Doors have been closed since March. 3 spaces remain for June (starting 15th June). Sign up before that date and enjoy early access for free.

100%

No fake promises. No overnight success claims. No pretending business growth is effortless.

You do need to do the work. But this is one of the best places you can do it. Because inside IGNITE, you'll have daily support, encouragement, accountability, expert guidance, and a coach-first approach that never asks you to become someone you're not.

This programme is about helping you become the kind of coach and business owner people genuinely trust.

100% of our clients who fully follow the process get results. We can't ethically promise overnight success. But we can promise this: if you're ready to implement, stay open and build properly, IGNITE will help you create a coaching business rooted in integrity, depth and long-term sustainability. A business you'll still be proud of years from now.

Client wins

The best marketing for a coaching business will always be the lives changed through the work.

Ready to begin

How to join IGNITE

Designed for coaches who already know they're serious about building this properly. Not perfectly. Properly.

01

Book a call or reach out on Instagram

Start the conversation directly β€” no long application forms, no hard sell. Just a genuine first step.

02

Explore fit together

We'll explore whether IGNITE is the right fit for where you are right now. If it's not the right time, Tanya will tell you that too.

03

Begin

If it feels aligned, you'll be welcomed into the next IGNITE cohort. Next start date: 15th June.

Done-With-You

IGNITE 1:1

A deeper experience β€” for coaches who want to build the business alongside Tanya, not just learn inside the programme.

This includes everything inside IGNITE, plus:

  • Weekly private strategy calls with Tanya
  • Tailored business planning
  • Deeper messaging and positioning work
  • Personalised feedback on your work
  • Private support access between sessions
  • Implementation guidance throughout
  • Direct collaboration with Tanya from start to finish

Ideal for coaches who want faster implementation, value close support, want strategic partnership β€” or simply know they do their best work with high-touch mentorship.

Investment: Β£6,500  Β·  Fill in the form and Tanya will reach out to you.

IGNITE  Β·  6 Months  Β·  Limited Cohort

A business you'll still love years from now.

Not 12-hour days. Not performing for an algorithm. Just building a real business, properly, with someone who's done it. If that sounds like a full-body yes β€” it probably is one.

Book a Call with Tanya